10 Tactics for Building an Optimization Team
Tuesday, March 4th, 2014
Co-hosted webinar by Optimizely and Brooks Bell covering how to build and scale a more effective testing team and culture. Tips include case studies from the Obama for America campaign, best practices from Brooks Bell customers, and Optimizely's own strategies for implementing A/B testing across the company.
- Kyle Rush, Head of Optimization, Optimzely
- Gregory Ng, CMO, Brooks Bell